A game launcher is the desktop app your players use to install, update, and play your game.
Game Launcher Cloud is the platform that lets you create, customize, and deploy your own game launcher — no coding needed. You focus on your game, we handle the launcher.
How Game Launcher Cloud Works
Game Launcher Cloud is a complete platform for creating your custom Game Launcher and help you distributing and managing your games
Here's how it works:
The Platform:
Create a launcher - Build a custom launcher with your game's branding and style
You upload your game - Upload your game builds for Windows, macOS, or Linux
Distribute to players - Players download your launcher
Automatic updates - Players receive updates automatically through the launcher
Engage with news - Push announcements, patch notes, and events directly to players
Track everything - Monitor downloads, active users, playtime, and more
Think of it as: Your own Steam or Epic Games Launcher, but fully customized for your game(s) and under your control.
1️⃣ Understand the Basics
Familiarize yourself with the three core concepts of Game Launcher Cloud:
Concept
What is it?
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Applications
The games or software you distribute through your launcher. Each app manages builds, environments, and deployments.
